What is a Feasibility Study?
The study is an objective survey of your synagogue’s fund-raising potential that measures the strength of your case and the availability of campaign leaders, workers, and prospective donors.
HOW IT IS CONDUCTED . . . . .
The key technique that we use is a confidential one-on-one interview with a sampling of members from the following suggested groups:
- leaders who have played a key role in the synagogue’s growth.
- members who have the potential to make major gifts to the campaign.
- members representing the various constituencies of the synagogue.
- i.e., Religious school, Nursery School, Sisterhood/Brotherhood, etc.
- a selection of members who don’t fit into any of the above categories. This will ensure a comprehensive sampling group. In addition to the interviews, an internal analysis of past fund-raising experiences and history is crucial to rendering a professional judgement.
THE IDS STUDY PROVIDES YOU WITH . . . . .
- An assessment of the strength of your synagogue’s case for funding, availability of leadership and depth of interest of the membership.
- Recommendations for an achievable dollar goal, timing for the campaign and prospective campaign leaders and major donors.
- A plan of action for the campaign, including: campaign plan, volunteer structure, timetable, staffing requirements and estimated budget.
IT IS IMPORTANT BECAUSE . . . . .
Through competent and objective analysis, and before embarking upon a major campaign, you gain essential information that helps ensure your success, avoid mistakes, and identify issues that can affect the campaign.
